Consumers Doing Better This Year, Say Nearly Half of Surveyed Investors


This week’s Sentiment Survey special question asked AAII members how the average consumer is fairing relative to a year ago. Approximately 45% view the average consumer as faring better or somewhat better than a year ago. A better job market, low inflation and economic growth were the primary reasons why. Slightly more than 20% think the average consumer is faring about the same as a year ago. Some of these respondents cited a lack of adequate wage growth. Nearly 15% think the average consumer is faring worse, primarily because of a perception that wage growth is not keeping up with inflation.

Here is a sampling of the responses:

  • “About the same. Gasoline prices remain low, but food seems to keep getting more expensive.”
  • “Better. Employment is higher, interest rates remain low and inflation is still in check.”
  • “Better. Job growth has been steady, wages are up and inflation is low.”
  • “Fair to poor because income is not keeping up with real inflation.”
  • “I believe the average person is doing better, but not significantly better.”

Want to weigh in? Take the survey yourself and see results online at

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